top of page
COBRA 141_edited_edited.jpg

About COBRA

COBRA, a privately held group of companies, is a Thailand based composites manufacturer with its core business in the Watersports market. COBRA is recognised as a world leader in the manufacture of high quality composites products, renowned for premium Windsurf, SUP, Kite and Surf boards. Leveraging its technology and expertise in fiber-reinforced composites, COBRA has expanded its portfolio into a wide range of products and accessories for other recreational sports markets as well as into the automotive, architectural, transport, marine and luxury accessories sectors. The company’s focus is on providing a one-stop shop for serial production of strong, light and beautiful composites products.

Key Highlight

THE COMING OF AGE OF COMPOSITES - WE'RE READY. ARE YOU?

  • A vision of creating ‘Strong, Light and Beautiful’ composite components

  • One-stop shop business model to ensure the most comprehensive range of products is available to customers

  • Quality management supported by ISO 9001:2015 and IATF 16949:2016 (Automotive) certifications

  • Dedicated team of Thai and International Senior Executives along with administrative, operational and production staff, many of whom are celebrating over fifteen years with the company

  • Purpose-built Design & Development facility, opened in 2015, taking products from initial design concept to serial production

  • Business support through SAP, a world-class ERP system

  • 100,000 m2 factory facilities in a cost-competitive country, conveniently located just 50 km from both an international airport and main deep-sea port

  • Excellent worldwide market connections and distribution channels

  • Strong relationships with strategic partners including suppliers, distributors and customers

BACKGROUND

In Bangkok on 6th March 1978, Mr. Vorapant Chotikapanich (the company’s current chairman and majority shareholder) opened the doors to ‘Windglider Thailand’. Established initially as an own-brand manufacturer, the company started its production with light-weight windsurf boards and changed its name to COBRA in 1985.

 

In 1987, COBRA started to offer OEM, serving the worldwide market for composite watersports equipment, and by 1999 had become the leading manufacturer of windsurf boards with over 50% world market share. During this time, COBRA also expanded its product range to incorporate the significant surfboard and rapidly growing kiteboard markets with the aim of expanding its product line.

In 2005, COBRA entered into the Marine manufacturing business via a joint venture. In 2006, on receiving an initial order from a top-class German Automotive brand, COBRA entered a completely new market as a manufacturer of carbon parts for premium cars. Whilst diversifying its product range into both Automotive and Marine markets, and further into Luxury Accessories and Composite Structures, COBRA has never lost focus on its core business of Watersports. In 2009, stand-up-paddle boards (SUP) were introduced to the market, and COBRA immediately took the opportunity to become the world’s leading player in SUP manufacturing.

Today, with its state-of-the-art production facilities of approximately 100,000 m2, experience in product design, and consistent manufacturing quality, COBRA is recognised as a key composites partner to the marine, automotive and other sectors, whilst retaining its reputation as the world’s leading manufacturer of watersports products.

2025 Cover FB COBRA.jpg

PROFILE

Map cobra_edited.png

Amata City Industrial Estate, Chonburi, Thailand 

 

Just 50 Km From Suvarnabhumi Airport

 

Just 50 Km From Laem Chabang Port

 

Just 70 Km From Bangkok

 

100,000 Sq.M. - 13 Buildings

 

2,500 Dedicated Employees

 

ISO9001 Quality

IATF16949 Quality - Automotive 

ISO14001 Environmenti

ISO45001 Safety

ISO50001 Energy

SA8000 People

​

4 Mwp Solar Rooftop

62% Of Total Energy Consumption

BUSINESS STRUCTURE

COBRA is structured as 4 business units: Watersports, Automotive and Accessories. Each business unit operates independently, with its own management team and production lines. This lean approach allows COBRA to react faster to customer needs by empowering industry-based teams, focused on specific applications.

Collectively the business units share knowledge and technical expertise. Each business unit benefits from unified senior management and specially created satellite solution-finding teams which are called upon when required.

LINE_20261005_090529.jpg

CORE VALUE

COBRA’s Strong, Light and Beautiful products have excited millions of people around the world, setting the bar for quality across all markets.

​

Building on 40 years of composites experience, COBRA has successfully expanded its core value of ‘strong, light and beautiful’ into market sectors such as Automotive, Architectural, Transportation, Marine and Luxury Accessories, building parts for leading brands in Germany, Italy, Japan, and the United Kingdom.

 

The choice of technologies and products on offer make COBRA a very convenient ‘One-Stop Shop’ for world renowned customers and brands, many of whom buy their products exclusively from COBRA. The company works with customers from initial design concept through product development, prototyping and testing, culminating in consistent, high quality series production.

​

The experienced Development teams work continuously with customers and suppliers to provide flexible, innovative and cost-effective solutions to the market. This has been a key factor in COBRA establishing itself as a dominant player not only in well-established sports like windsurfing, but also in new sports like SUP (stand up paddling), where Cobra has over 40% of the global market share of non-inflatable SUPs. These development efforts have also brought COBRA into markets like Automotive and Marine, and enabled new growth into Architectural and Mass-transportation components.

bottom of page